During my tenure at Locus Interactive, I spearheaded a series of high-stakes creative projects for Roche, focusing on making complex medical treatments accessible and engaging.
The following visual images are for reference only and cannot be used for any other commercial purposes.
All design copyrights belong to the client and have already been published in public.
My work spanned across multiple therapeutic areas, including:
Oncology & Hematology:
Developed a comprehensive animation introducing Glofitamab, a breakthrough immunotherapy for lymphoma.
Ophthalmology:
Produced a detailed patient-education animation illustrating the Intravitreal (IVT) injection process for macular degeneration.
Breast Cancer Awareness:
Led the character design for a campaign mascot and directed the visual layout for patient education leaflets.
Precision Medicine:
Executed the UX/UI design for Foundation Medicine, Roche’s premier genomic testing platform, ensuring a seamless digital experience for cancer screening services.
Others:
